Social Media:

Website: 243,770 total visits

Newsletter: 3.8 million impressions, 104 newsletters published, avg. open rate of 67.5%

"From the start of the process, our realtor Zach gave us the best experience possible for buying a home for the first time." - Cory J.

"A true professional who clearly knows the market, Terry was a joy to work with and made this an enjoyable experience." - Jillian A.

Birthday Party - Celebrate The Porch’s 12th birthday with food and drink specials, including $12 margarita flights! All day.

Dueling Pianos - Get ready for an all-request, sing-along show at Breathe Cocktail Lounge! 7 PM

Dance Parties - The Ramkat hosts a kids’ dance party at 2 PM and a pajama silent disco at 8 PM!

Basketball - Cheer on the Demon Deacons as they play Virginia Tech at LJVM Coliseum! 12 PM

Card Show - Join Gate City Geeks at The Kids’ Clubhouse for Pokémon, Magic, and sports trading cards from 100+ vendors! Free to attend. 9 AM - 4 PM

Vision Board Workshop - Set achievable, purpose-driven goals and create your 2026 vision board with Salem Social at Oasis at the Mill. 1 PM

Farmers Market - Browse 20+ local vendors offering fresh produce, baked goods, food, and drinks on Trade Street. 10 AM - 1 PM

National Bird Day - Take your kids to Sedge Garden Community Center to learn about our feathered friends and make pinecone bird feeders! 10 AM

Complete a 1–4 day study and get paid quickly!

Earn up to $300 a study!

Refer a friend or family member, and you could receive a $200 referral bonus!

Schedule a registration appointment and enjoy a free welcome gift!*

🥙 Coming Soon: Hummus Republic is headed to Clemmons Town Center! Founded in 2013, the fast-casual Mediterranean chain has locations across the country. An opening date has not yet been announced.

☃️ Plan Ahead: The Frosty Fifty races take place at Salem Lake this Friday and Saturday! Didn’t register to run? You’re still welcome on the trails, but be prepared for limited parking due to the races’ high turnout.

🚧 Update: The Muddy Creek Greenway repair project is officially complete! Work began in August 2025 to address streambank erosion, which temporarily closed parts of the greenway and Jamison Park.

🎉 Celebrate: Birthday parties are back at Salem Gymnastics & Swim! Celebrate your kid’s big day with gym play and a private party room. Members get $50 off party packages!

📊 Results: Thank you to everyone who donated to Samaritan Ministries’ Penny Campaign through The Go-To’s giving page! You raised $2,390, which we matched for a grand total of $4,780.

️⛳️ Recreation: Starting January 1, Winston-Salem Recreation & Parks will raise fees for programs like summer camps to keep up with rising costs for maintenance, utilities, and supplies. This is the department’s first fee increase in over a decade.

Evening in the Atrium - Live music meets local flavor! Catch Martha Bassett in concert while enjoying small bites from The Downtown Grille at 500 W 5th on January 15.

Before January 1 - 22%

After January 1 - 78%

🎉 Thank you to our readers for a great 2025! The Go-To wouldn’t exist without you — we’re so grateful to have you along for the ride. See you in 2026!

✨ Check out our team’s favorite moments from this year!